Eliminates sternous paperwork for MRs.Eliminates repeated form filling and manual data collection.Incurs less cost on postage and others.Increases efficiency of MRs by constantly monitoring and reporting doctor visits and sales.Increases productivity of MRs by reporting deviations and acheievements featuring a smart reporting system.Provides structured call and reporting model.Ensures expected individual output by profiling ,targeting,measuring each field force data.Enables as an effective control and tracking model to monitor and analyse MR reports.Builds a focused marketing strategy by tagging products to Doctors.